BUSINESS OBJECTIVE Hunterz.io set out to solve one of the biggest hurdles for B2B businesses; getting warm introductions to potential clients. Hunterz.io was a marketplace that sought to create a share economy out of personal networks.

STRATEGY We simultaneously built out a 2 sided marketplace, recruiting both individuals with strong and relevant business relationships and enterprise startups looking to meet Fortune1000 customers. We relied heavily on LinkedIn for audience targeting and Google/Facebook for conversion. We launched on the eve of the pandemic, which completely upended how B2B salespeople do business.

CREATIVE DELIVERABLES

Media Plan

Video & Image Brand Creative

Content Strategy

In-Platform Educational Videos

Event Marketing

Executive Thought Leadership

RESULTS

21,750 Hunterz joined (190% over forecast)

33,250 Network connections created (157% over forecast)

108 Paying customers (20% over forecast)